Does your incoming lead strategy work like magic?
Senior living communities are competing for every lead like never before and “speed to the lead” is crucial. The first community to respond is often the winner.
Most senior living communities have front desk staff as the first point of contact for sales leads. But they’re often so busy managing interactions with residents, visitors, and vendors that the phone isn’t a priority: answer it, forward to the sales extension, and move on.
About 43% of the time – the prospect gets dumped into voicemail and does not reach the salesperson on their first attempt.
What happens next? They call the competitor, visit another website or… they convert on a third-party lead generation website, and you end up buying a lead that you could have captured on your own.
For savvy senior living communities, there is a better way.
